01
Decision memo
Chase Wealth
Helped put investing inside the bank from zero — one account grammar spanning self-directed, managed, digital advice and advisor-led relationships, so a decade of new account types arrived as instances rather than as projects.Zero to one: investing inside the bank — one account grammar carried a decade of launches.
0 → 1 at scale
regulated delivery
design system as strategy
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02
Decision memo
Chase Travel
Took a booking utility that could only compete on price and rebuilt it as a platform that competes on membership — one product vision holding dozens of teams across the full inventory, and a middle funnel that carries a customer from browsing to booked.A price-competing utility rebuilt to compete on membership — dozens of teams, browsing carried to booked.
platform strategy
org alignment at scale
middle-funnel depth
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03
Decision memo
Chase Dining
Stood up a dining product from zero — turning a benefit nobody could find into a reason to keep the card, built on editorial authority and a reservation stack a competitor cannot assemble on the same terms.A benefit nobody could find became a reason to keep the card — editorial authority competitors can't assemble.
0 → 1 capability
partner integration
retention lever
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04
Decision memo · current
The Infatuation
The editorial moat behind Chase Dining, now run from the inside — integrating an acquired brand onto the firm's rails and proving the acquisition thesis, while the brand grows as itself across the dining ecosystem.The moat behind Chase Dining, run from the inside — thesis proven, brand growing as itself.
both sides of the table
rails in, voice intact
blended leadership
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